by Rob Slaughter | Sep 17, 2026 | Hotels + Resorts
When travelers book a hotel, independent properties face some pretty intimidating competition. National brands have bigger advertising budgets, massive loyalty programs and names people already recognize. However, bigger doesn’t always mean better. Independent...
by Anthony Cloud | Aug 23, 2026 | Hotels + Resorts
For many hotels and resorts, the off-season brings a familiar challenge. Fewer travelers often mean lower occupancy and increased pressure to attract guests with discounts. While promotions can help, they rarely create lasting demand. A stronger approach is building...
by Jennifer Holder | Aug 9, 2026 | Destination: Travel and Tourism, Hotels + Resorts
Let’s be honest: traditional travel public relations can feel a little isolated. A resort promotes its spa. A tourism board highlights the beach. A local boutique hopes visitors find the door. Everyone stays on their own island, trying to be heard. But that’s not how...
by Rob Slaughter | Jun 17, 2026 | Hotels + Resorts, Luxury Travel
In boutique hospitality, your brand voice isn’t just a marketing tool. It’s a key contributor to your identity. At Adventure PR, this is often the first gap we see. Brands invest in visibility before defining how they sound. Without that foundation, even strong media...
by Heather Ripley | Jun 15, 2026 | Destination: Travel and Tourism, Hotels + Resorts
For many years, the travel industry has relied on search engines for the visibility it needs to encourage new bookings and build trust. But now that visibility is evolving beyond traditional search engines. Generative Engine Optimization (GEO) is fast becoming the No....